Virtual reality technologies are considered to be a basis and a promising development trend of telecommunication systems and services. New opportunities and sci-tech problems that need to be solved are currently undergoing analysis. In the nearest future, the possibility of creating a new segment in the international telecommunication services market that is oriented toward providing communication services to the mass consumer and the entertainment industry, new tools for goods promotion and education content delivery, as well as toward solving experimental problems in managing state structures and social economical systems, is being justified. An approach to creating and charging for according telecommunication services is being given, opportunities for using the existing national and international cellular connection infrastructure is researched. A lot of attention is paid to analyzing the prospects of shifting toward new cellular network standards of the fifth generation, employing new ways of connecting to the Internet, as well as new formats of transmitting and processing multimedia, including the provision of immersion in the virtual reality environment. Working on building grounds for the rapid development in this direction of telecommunication services and options provided by the Russian national and transnational cellular network operators, while using the "Digital Economy of the Russian Federation" program and the Strategy for Developing the Information Community of the Russian Federation in 2017-2030 as the regulatory basis. Attention is paid to research agendas, research in the area of equipment and telecommunication services exploitation based on virtual reality equipment safety in terms of consumer health.